Custom means custom
Great packaging isn't created by choosing a box first and figuring out how to make the product fit later.
We work the other way around.
We start with the actual products, dimensions, quantity, budget, timeline and desired experience. Then we determine the structure, materials, inserts and construction that make the most sense.
Sometimes the answer is a beautifully executed rigid box. Sometimes it's corrugated. Sometimes it's a completely custom structure that doesn't have a standard name.
The goal isn't to make the most complicated box.
It's to build the right one.
What we build
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Custom Rigid Boxes
Premium set-up packaging for launches, gifting, presentations and high-end products.
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Magnetic Closure Boxes
Hinged rigid boxes with integrated magnetic closures for an elevated opening experience.
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Two-Piece Boxes
Custom lid-and-base structures ranging from understated presentations to highly dimensional concepts.
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Drawer & Sliding Boxes
Tray-and-sleeve structures designed to create a controlled product reveal.
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Cigar-Style & Hinged Boxes
Premium hinged structures that work particularly well for multi-product presentations and gifting.
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Custom Corrugated Mailers
Printed corrugated packaging designed for shipping, product launches, influencer programs and PR campaigns.
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Folding Cartons
Lightweight custom printed packaging for products and retail applications.
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Custom Structural Packaging
Completely custom structures developed around the products and experience rather than an existing box style.
Custom rigid boxes
Rigid boxes are one of our most requested packaging styles when presentation matters.
Unlike folding cartons, rigid boxes are constructed from substantial board and maintain their finished shape. They can be wrapped in custom printed or specialty papers and paired with custom inserts, compartments, hardware and closures.
Depending on the project, rigid packaging can include magnetic closures, hinged lids, two-piece constructions, drawers, ribbon pulls, specialty papers and custom interior structures.
Our team develops the structure around the products going inside so sizing, placement and presentation are considered together.
Custom inserts & product presentation
The insert isn't an afterthought.
It determines how the products sit, what the recipient sees first and how each item is removed from the package.
We engineer inserts and internal structures around the actual products so everything has a purpose and a place.
Depending on the project, this can include custom compartments, platforms, trays, inverted boxes, dividers and other structural solutions.
We don't automatically default to foam. The right solution depends on the products, structure, budget and desired presentation.
It's all in the details
- Soft-Touch Finishes
- Foil Stamping
- Spot UV
- Specialty Papers
- Custom Printing
- Embossing & Debossing
- Acrylic Components
- Wood Components
- Metal Hardware
- Ribbon Pulls
- Magnetic Closures
- Custom Inserts
Packaging can do more than open
Some projects call for more than print and paper.
Salt & Pepper Gifts has experience incorporating interactive components into packaging, including lighting, audio, video screens and dimensional elements.
These features are developed as part of the overall structure so the technology, products and packaging work together rather than feeling added on afterward.
How custom packaging gets made
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Start With the Products
We begin with what is actually going inside the package. Product dimensions, quantity, weight and orientation affect almost every structural decision.
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Define the Direction
We review your goals, references, brand, budget, timeline and desired opening experience.
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Structural Design
The box and internal structure are developed around the contents.
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Prototype & Sample
Depending on the project, samples can be produced to evaluate sizing, construction, product placement and functionality before full production.
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Artwork & Finishes
Once the structure is established, artwork and finishing details are applied to the approved packaging direction.
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Production
Following final approvals, the packaging moves into production.
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Assembly & Fulfillment
If needed, Salt & Pepper Gifts can also receive products, assemble finished kits and fulfill individual shipments.
Ideas made physical
Andscape Holiday Gift
Netflix Emmy Nominee Kit
MIKA Restaurant
Lake & Skye
Your Friends & Neighbors
Pachinko × Apple TV
Design that understands production
A beautiful rendering doesn't mean much if the package can't actually be manufactured.
Our creative and production processes work together from the beginning.
We're thinking about materials, tolerances, product fit, assembly, shipping and budget while the packaging is being developed—not after the design is finished.
That allows us to push creative ideas while still designing something that works in the real world.
Custom packaging in Los Angeles
Salt & Pepper Gifts is a Los Angeles-based creative production company specializing in custom packaging, PR kits, influencer mailers and corporate gifting.
Our team works with brands, studios, agencies and marketing teams throughout Los Angeles and across the United States.
From structural design and sampling through production, assembly and fulfillment, projects can be managed through one team.